SEO report of adtechdaily.com

Ad Tech Daily | Ad Tech News, Insights, Interviews

adtechdaily.com/

Ad Tech Daily publishes ad tech news, insights, interviews, reports and other updates from the digital advertising industry.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : adtechdaily.com/

Character length : 16

Title
Ad Tech Daily | Ad Tech News, Insights, Interviews
Description
Ad Tech Daily publishes ad tech news, insights, interviews, reports and other updates from the digital advertising industry.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Ad Tech Daily | Ad Tech News, Insights, Interviews
description: Ad Tech Daily publishes ad tech news, insights, interviews, reports and other updates from the digital advertising industry.
url: http://adtechdaily.com/
site_name: Ad Tech Daily

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://adtechdaily.com/robots.txt
User-agentDisallowed for the search engines
Mediapartners-Google
  • All subpages are allowed to crawl
Googlebot
  • All subpages are allowed to crawl
Adsbot-Google
  • All subpages are allowed to crawl
Googlebot-Image
  • All subpages are allowed to crawl
Googlebot-Mobile
  • All subpages are allowed to crawl
Slurp
  • All subpages are allowed to crawl
Yahoo! Slurp
  • All subpages are allowed to crawl
*
  • All subpages are denied to crawl
  • /ads/
  • /cgi-bin/
  • /scripts/


 Social

Social Engagement

Linkedin3

Facebook Share0

Facebook Comments0

 Content

Doctype
Missing doctype element
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Ad Tech Daily | Ad Tech News, Insights, Interviews

Character length : 50

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
10581200
Heading structure in the source code
  • <H1> Ad Tech Daily
  • <H3> AdSpecs.io Finalizes Publisher Beta; Formally Launches Open Media Catalog To “Clean Up The Ad Specs Mess”
  • <H3> Adslot Completes Integration with Lotame Data Exchange
  • <H3> AOL Chooses AudienceProject as Nordic Data Partner
  • <H4> LATEST AD TECH NEWS
  • <H3> AppNexus Launches Prebid Server, A Server-Side Header Bidding Solution Available Free...
  • <H3> PulsePoint Expands Video Offering Through a Partnership with Tremor Video
  • <H3> AppNexus, LiveRamp, and MediaMath Launch Technology Consortium to Enable People-Based Programmatic...
  • <H3> AppNexus Expands into Connected TV as Advertising Budgets Shift from Linear...
  • <H3> Digital Advertising Platform QuanticMind Brings in Record Growth for Q1 2017...
  • <H3> NetElixir Reinvents AdWords Management for Agencies with New LXRGuide Agency Edition
  • <H4> HOT TOPICS
  • <H3> PulsePoint Expands Video Offering Through a Partnership with Tremor Video
  • <H3> AppNexus, LiveRamp, and MediaMath Launch Technology Consortium to Enable People-Based Programmatic...
  • <H3> Programmatic Direct at OpenX Grows Over 500%
  • <H3> Viant Completes Integration of Adelphic into Viant Advertising Cloud
  • <H3> Revcontent Implements Protected Media’s Anti-Fraud Solution for Increased Brand Protection
  • <H4> AD OPS NEWS
  • <H3> AppNexus Launches Prebid Server, A Server-Side Header Bidding Solution Available Free...
  • <H3> AppNexus, LiveRamp, and MediaMath Launch Technology Consortium to Enable People-Based Programmatic...
  • <H3> NetElixir Reinvents AdWords Management for Agencies with New LXRGuide Agency Edition
  • <H3> Viant Completes Integration of Adelphic into Viant Advertising Cloud
  • <H3> Screen6 Partners with Grapeshot to Allow for Advanced Audience Segmentation
  • <H3> Acxiom and ShareThis Join Forces to Create Data-as-a-Service (DaaS) Offering to...
  • <H4> CHALLENGES
  • <H3> Rocket Fuel Launches New Anti-Malvertising Platform Leveraging the Power of AI and Google Cloud Vision API
  • <H3> Revcontent Implements Protected Media’s Anti-Fraud Solution for Increased Brand Protection
  • <H3> zvelo Allows Page-Level Insight Into Bot and Low Quality Traffic
  • <H3> DynAdmic Gives Global Brands The Opportunity to Buy “Safe” YouTube Ads
  • <H3> MediaMath Launches Its Curated Market, Guaranteeing High Quality Audience Reach on Brand Safe Content
  • <H3> Ad Fraud Scam Wasted $7 Million Per Month of Advertiser’s Budgets
  • <H3> Lotame Partners with Are You a Human in Increased Commitment to Data Quality
  • <H3> Network Advertising Initiative and Digital Advertising Alliance Launch New Version of Choice Tools for Interest-Based Advertising
  • <H3> Adblock Plus Parent Company eyeo Acquires Flattr
  • <H3> MRC Grants DoubleVerify Accreditation for In-App Viewability, SIVT for Mobile Web and Desktop Traffic and the DV Authentic Impression®
  • <H4> GUEST ARTICLES
  • <H3> How the Convergence of Direct and Programmatic is Being Fuelled by...
  • <H3> Thirteen Months of Server-Side Header Bidding in Production: a Report from...
  • <H3> How to Handle the Risks of Programmatic and Direct Campaigns
  • <H3> Ransomware Epidemic Takes Aim at Publishers & Ad Networks
  • <H3> It’s 10:00PM – Do You Know Where Your Audiences Are?
  • <H4> SPONSORED STORIES
  • <H3> 9 Different Approaches for Non-Direct Inventory Optimization
  • <H3> ​The Next 8 Years Of Ad-Tech Is About Direct To Advertiser...
  • <H3> Nabinti Launches LiquidBoss, Helps Anyone Design and Launch an eCommerce Website
  • <H3> Digital Advertising meet Custom Flash Drives from USB Memory Direct
  • <H3> Ad Viewability Needs for Digital Publishers
  • <H3> Interview: Native Programmatic Talks with Sabine Cummins, VP Client & Agency...
  • <H4> INTERVIEWS, Q&A's
  • <H3> Real-Time Bidding and Malvertising: A Case Study
  • <H3> PMPs: Lost in Translation
  • <H4> ADS TAXONOMY
  • <H3> PulsePoint Expands Video Offering Through a Partnership with Tremor Video
  • <H3> AppNexus Expands into Connected TV as Advertising Budgets Shift from Linear...
  • <H3> Trusted Media Brands Unveils New Digital Video Study at 2017 NewFronts
  • <H3> Sublime Skinz Expands Offering with the Launch of Four New Formats
  • <H3> New Report Highlights Integrated Video Solutions As Key To TV’s Successful...
  • <H3> Marketers Report That Their Investment in Original Digital Video Has Nearly...
  • <H4> RECENT AD TECH NEWS
  • <H3> AppNexus Launches Prebid Server, A Server-Side Header Bidding Solution Available Free...
  • <H3> PulsePoint Expands Video Offering Through a Partnership with Tremor Video
  • <H3> AppNexus, LiveRamp, and MediaMath Launch Technology Consortium to Enable People-Based Programmatic...
  • <H3> AppNexus Expands into Connected TV as Advertising Budgets Shift from Linear...
  • <H3> Digital Advertising Platform QuanticMind Brings in Record Growth for Q1 2017...
  • <H3> NetElixir Reinvents AdWords Management for Agencies with New LXRGuide Agency Edition
  • <H3> Sublime Skinz Appoints Andrew Buckman as New EMEA Managing Director
  • <H3> Trusted Media Brands Unveils New Digital Video Study at 2017 NewFronts
  • <H3> Inneractive Appoints Desirée Tunstall as Vice President and General Manager for...
  • <H4> AD TECH JOBS
  • <H4> Latest jobs
  • <H4> ADVERTISE on AD TECH DAILY
Word cloud
  • advertising56
  • tech24
  • ads22
  • media19
  • new17
  • video16
  • daily16
  • programmatic15
  • appnexus14
  • digital11
  • partnership10
  • april9
  • viewability8
  • technology8
  • expands8
  • launch7
  • launches7
  • platform7
  • bidding7
  • targeting7
  • quality7
  • tremor7
  • audience7
  • pulsepoint7
  • strategy7
  • york7
  • header6
  • into6
  • native6
  • buying6
  • inventory6
  • measurement6
  • all6
  • leading6
  • offering6
  • publishers6
  • fraud6
  • sponsored5
  • management5
  • jobs5
  • premium5
  • direct5
  • brand5
  • online5
  • solution5
  • platforms5
  • spam5
  • mediamath5
  • global5
  • social5
  • mobile5
  • privacy5
  • rtb5
  • local5
  • networks5
  • content4
  • brands4
  • marketing4
  • metrics4
  • news4
Keyword matrix
wordtitledescriptionsheading
advertising
tech
ads
media
new
video
Two Word cloud
  • tech daily6
  • partnership with5
  • mediamath launch4
  • consortium to enable4
  • digital advertising4
  • daily may4
Three Word cloud
  • enable people-based programmatic4
  • mediamath launch technology4
  • leading global programmatic3
  • pulsepoint expands video3
  • announced its partnership3
  • this partnership adds3
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 62 images on this web page.

Alternate attributes for the following 58 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
6.40
Flesch Reading Ease
56.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.50
Dale–Chall Readability
10.00
SMOG Index
8.30
Spache Readibility
5.00
Number of letters
20423
Number of words
4010
Number of sentences
1046
Average words per sentences
4
Number of syllables
6950
Syllables in words
6477
Average syllables in words
1.73
Number of words in first three syllables
801
Percentage of word / syllables
19.98
Words not in Dale-Chall easy-word list
2557
Words not in Spache easy-word list
640

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Traffic

Alexa
497745

Main traffic sources

 Links

We found a total of 257 different links.
Internal links: 249
External links: 8

External links:

Internal links:

Link text (anchor) Link strength

 Website security

IP
104.31.90.175
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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